Perifa announces new luxury boutique development in the heart of Crows Nest village

Sydney property developer Perifa, part of Versatile Group, has today announced its newest residential development comprising an exclusive boutique collection of premium two and three-bedroom apartments in Crows Nest on Sydney’s lower north shore.

Located in the heart of Crows Nest village, just 50m to the vibrant lifestyle hub of Willoughby Road and 500m to the new Sydney Metro station, the $100m low-rise development, Alex & Willow, will house just 25 oversized residences across five floors and presents an exciting opportunity for owner-occupiers seeking an intimate village-style community in a well-connected, Sydney suburb.  

Designed by renowned architects Nettleton Tribe with interiors by acclaimed local studio Richards Stanisich, the residences will bring a high level of luxury to Crows Nest, appealing to discerning buyers through sophisticated finishes and generous indoor and outdoor spaces.

The oversized apartments, up to 110sqm for a two-bedroom and 188sqm for a three-bedroom apartment, offer house-like proportions and feature premium interior finishes including Carrara marble, wood flooring and bespoke joinery. Thoughtful storage solutions, combined with Miele appliances, maximise style and usability and the majority of residences feature an integrated bar complete with under bench wine fridge, enhancing an exclusive lifestyle experience, while floor to ceiling windows draw natural light and contribute further to the overall sense of luxury.

Fabrizio Perilli, Managing Director and co-founder of Perifa, says that from a buyer’s perspective, Alex & Willow offers a unique opportunity for Sydneysiders.  

“Crows Nest has undergone rapid transformation in recent years and the area has huge appeal for a variety of homebuyers. The premium residences, located in the heart of Crows Nest Village, will bring something special to the area; a boutique living experience with a focus on premium design.” 

Sitting on 1,262 sqm of land at 88 Alexander Street, the architecture of Alex & Willow pays homage to the heritage character of Crows Nest, delivering a sophisticated design presence to the thriving neighbourhood. The façade is defined by a strong sense of verticality, featuring contemporary aluminum battens and fluted concrete detailing, while curved forms feature on the exterior to soften the overall design aesthetic, mirroring the gentle, soft palette of the interiors.   

Kirsten Stanisich, Director at Richards Stanisich said it’s extremely satisfying to see Alex & Willow come to fruition.

“We cherry picked all the best features from a large-scale house and wove them together to bring a calm sense of retreat.”

A lushly landscaped private communal rooftop garden complements the offering, providing city skyline views and inviting residents to entertain and rejuvenate. 

Perifa’s Fabrizio Perilli added: “Alex & Willow is a timeless, sophisticated offering for Crows Nest and an exciting new development for Perifa. Our team has brought unparalleled expertise and dedication to the project with every element carefully considered for premium boutique living. We are set to deliver a truly unique and enduring project, with our unwavering focus on delivering the highest quality, from conception to completion.”

Eddie Mansour, Managing Partner at Ray White Projects, said Alex & Willow represents a significant shift in the Crows Nest market.

“Alex & Willow offers buyers a rare opportunity to enjoy spacious, thoughtfully designed homes in a vibrant community, addressing the growing demand for boutique living in a landscape dominated by large-scale developments. The luxurious environment of Alex & Willow truly enhances the Crows Nest experience.

Key Features:  

Boutique Development: Just 25 apartments, over five floors creating an intimate living environment in the heart of Crows Nest village. 

Luxurious finishes: Residences will be finished to the highest standards, with natural stone benchtops and vanities, and premium materials throughout fostering a contemporary yet understated aesthetic. 

Generously Sized: Oversized internal proportions including large living and entertainment zones. Up to 110sqm for a two-bedroom and 188sqm for a three-bedroom apartment.

Private Sanctuary: A huge master suite with walk in robes and ensuite. The residences offer hotel like sophistication and tranquil views with access to a private balcony, some with enclosable wintergardens.

Prime Connectivity: Ideally located in Crows Nest village the development is five km from Sydney’s CBD and just 5 minutes to Barangaroo and 7 minutes to Martin Place via the new Sydney Metro.  Onsite parking, bike storage and easy access to major roads and local amenities contribute further to the appeal.

Development Certainty: DA approved project to be constructed by 4-star iCIRT rated builder, Versatile Construction.

Sales begin late October 2024 and a display suite is now available for viewing. 

To book an appointment and register your interest visit alexandwillow.com.au

About Perifa

Perifa is a private real estate development and investment business headquartered in Sydney. It is part of Versatile Group, a 50-year-old, full service real estate and construction entity that also houses Versatile Construction and Absolute Tiling and Stone. The company’s integrated approach ensures the highest level of quality is delivered at every step of the journey, from conception to completion.

It's commitment to innovation, attention to detail, and sustainable practices ensures that every project Perifa undertakes is a unique and enduring expression of mastery and quality.

Perifa has recently announced its development project, Putney Wharf, alongside project partner Abadeen and equity partners Mitsubishi Estate Asia and Phoenix Property Investors.  

Versatile Group and its subsidiary businesses are responsible for the development of the Novus on Harris BTR project in Parramatta and the Tallowwood Apartments in Rockdale, as well as completing the tiling & stonework for AURA by Aqualand, and Barangaroo and Gadigal Metro stations. 

www.versatilegroup.com.au/perifa