Perifa_Alex & Willow_Versatile Group

Construction commences on exclusive boutique development in Crows Nest

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Sydney-based property developer, PERIFA, part of Versatile Group, has commenced construction on Alex & Willow, a boutique community of two- and three-bedroom apartments on Sydney’s Lower North Shore.  

Nestled at the heart of Crows Nest Village and minutes from the new Metro Station, the $100m development will offer just 25 residences across four floors and an expansive communal rooftop terrace. The oversized units are perfect for downsizers and right-sizers seeking low-rise luxury living in a well-connected lifestyle precinct  

Leveraging the wider capabilities across Versatile Group, a full-service real estate entity, has enlisted Versatile Construction to deliver the project. 

Commenting on the milestone, Fabrizio Perilli, Managing Director and Co-owner at Versatile Group, said: “Crows Nest is a vibrant area in high demand, and we are pleased to offer a unique opportunity for those seeking a well-connected, low-maintenance home with plenty of space and immaculate design.  

Alex & Willow features architecture by esteemed architects Nettleton Tribe and interiors by acclaimed design studio Richards Stanisich, combining refined finishes with generous indoor and outdoor living. 

Crows Nest

“PERIFA is committed to delivering buildings of exceptional quality that feel inherently authentic to their community, and Alex & Willow is no exception,” continued Perilli. “Alongside our expert partners, we are aiming to create spaces that both look great and feel like home the moment their new owners walk through the door.” 

Ray White is overseeing sales and has already experienced significant interest from discerning buyers, with 40% of the apartments already sold. 

Eddie Mansour, Managing Partner at Ray White Projects, said he expects demand to continue to rise as construction gets underway, commenting: “Having already sold 40% of the apartments prior to construction commencing, we are confident that interest in these luxury homes will continue to rise.  

“Alex & Willow is addressing a clear desire for spacious, boutique living, offering a welcoming and more personal alternative to the large-scale developments we see popping up around the new Metro line.” 

Versatile Group_Project_Procure Build_Alex & Willow, Crows Nest

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Key Features:   

Boutique development: Just 25 apartments over four floors and a communal roof terrace and garden on level 5, creating an intimate living environment in the heart of Crows Nest village.  

Luxurious finishes: Residences will be finished to the highest standards, with natural stone benchtops and vanities, Miele appliances, and premium materials throughout, fostering a contemporary yet understated aesthetic.  

Generously sized: Oversized internal proportions, including large living and entertainment zones. Up to 110sqm for a two-bedroom and 188sqm for a three-bedroom apartment. 

Private sanctuary: A huge master suite with walk-in robes and ensuite. The residences offer hotel-like sophistication and tranquil views with access to private balconies, some with enclosable winter gardens. 

Prime connectivity: Ideally located in Crows Nest village, the development is five km from Sydney’s CBD and under ten minutes from Barangaroo and Martin Place via the new Sydney Metro. Onsite parking, bike storage, and easy access to major roads and local amenities contribute further to the appeal. 

Construction has commenced with demolition complete and early works well underway. Piling is now finished, and bulk excavation has commenced on site. The structure is expected to emerge above street level in early 2026, marking an exciting milestone for the project, which is expected to be completed by early 2027. 

To book an appointment and register your interest, visit: alexandwillow.com.au 

For further information, please contact: 

DEC PR on behalf of Versatile Group and PERIFA  

versatilegroup@decpr.com.au

Crows Nest

About PERIFA  

PERIFA is a private real estate development and investment business headquartered in Sydney. It is part of Versatile Group, a 50-year-old, full-service real estate and construction entity that also houses Versatile Construction and Absolute Tiling and Stone. The company’s integrated approach ensures the highest level of quality is delivered at every step of the journey, from conception to completion. 

It's commitment to innovation, attention to detail, and sustainable practices ensures that every project PERIFA undertakes is a unique and enduring expression of mastery and quality. 

https://perifa.com.au/